Today I want to get personal and share a bit about me and how I became a solo online marketer. I hate using the phrase solo online marketer because there is so much more that I do in the course of my work.
But here’s the background on how I got started in this business.
For the past 20 years, I’ve worked in Marketing Communications full time. During that time, I also dabbled part time with Internet Marketing and building websites.
Ideacow was initially a website where I offered freelance services to clients and also marketed a few ebooks. But for the most part, I mainly worked full time outside my home.
From 2005 till 2009 I worked full time as an eMedia Marketing Manager for a local communications company. Things were good for a while and it was convenient because the company was 5 minute away from my home.
I have a disabled mom who lives nearby that became paralyzed from a brain bleed and my siblings and I care for her at home. Trust me, this takes a lot of work and coordinating.
But at the time, working close to home at this local company gave me the ability to check in on her daily.
And while I did very well working at this communications company and was exceeding my monthly sales goal, I was not being treated as well as my male coworkers.
And for lack of a better term, my sales manager started to pick and choose which commissions I was entitled to.
So in 2009 I said good-bye to them with a voluntary layoff and the rest of my commissions.
I can remember one of my coworkers saying, “I never saw someone so on top of their game just walk away.” But I did it for me and my happiness.
To this day, I am still sometimes reminded by people who say, “Oh they got the best of you.” Well, here’s what I say.
Never be ashamed of how poorly other people treat you, even if you have to walk. Shame on them.
So I then took some time off to relax and de-stress and I decided to start doing freelance website work from home for local clients.
I also started building a few WordPress websites for myself where I could make extra income online promoting Amazon products.
It was around this time that I discovered One Week Marketing and Squidoo and jumped on that bandwagon. Honestly I really didn’t believe that Squidoo would pay in the beginning, but eventually it started paying off.
I was just getting into the swing of things and doing well, when in 2010 along came the Amazon tax law, which forced Amazon to sever ties with affiliates who lived in certain states and I lost my Amazon associates account, as well my ability to make money.
The other thing that happened was that I lost my affiliate accounts with other marketing networks like Pepperjam, because this tax law affected several organizations relationships with affiliates.
So now I was really scratching my head wondering what to do. I had so many lenses and domains that ALL needed to stripped down of their affiliate links that it took me over a month to do this.
2011 till 2012 I was still doing freelance contract work and writing for clients, but I decided I needed something more.
I would occasionally buy PRL articles, rewrite them and use them to create Squidoo lenses because I still did not have an Amazon account.
Then at some point while buying articles, I got the idea of selling PLR and started making plans to build an online store.
My Online PLR store came together around the beginning of 2013 and once I had it in place, I thought it would be an ideal way to make passive income, because everything was on auto-pilot.
Then in May of 2013 I was offered the chance to go work as a full time digital marketing contractor at a big corporation and accepted the job.
The company was an hour away from home and the commute was brutal so they gave me a few work-at-home days, which helped quite a bit. Overall it was a good experience and I was there till June of 2014.
As of September 2014 my online PLR store has about 50 products in it and is still growing. I also got my Amazon associate account back towards the end of 2013, so I am niche blogging again…YAY!
So where am I at with work and online marketing today?
I guess I’m a hybrid. When a good opportunity comes up I will work for someone else in the corporate business world full time and continue to build my skill set and career.
But I also enjoy having my own online business. And while it’s growing slowly because I do split my time up, I know I am never giving this up any time soon because I’m just having too much of a good time doing it.